Schnieders Saddlery
Quality tack for successful training
Situation
Project Details
Schnieders Saddlery, a go to in the equestrian industry for horse tack, launched a line of high end training tack. With this launch, I was given the challenge of branding the collection.
Client
Schnieders Saddlery
My Role
Brand Designer
Date
April 2017
Task
Plan of Attack
Create a lifestyle identity that represents the quality of the horse tack collection.
Expore
Attack
Refine
Finalize
Action
Where Tradition Meets Precision
The goal was to craft a lifestyle identity that embodies craftsmanship, performance, and tradition, appealing to discerning equestrians.
Results
Training Tack Becomes a Trusted Choice
With a brand strategy that elevated Schnieders Saddlery’s high-end training tack I was able to blend their legacy with a modern, luxurious identity. This positioned the collection as the go-to choice for equestrians seeking both craftsmanship and style. The new branding led to increased recognition, stronger market positioning, and a notable boost in sales.
.jpg)
.jpg)
